We specialise in producing content that helps organisations to market their services to small businesses.
We know all about small businesses. We have more than 15 years’ experience of writing content aimed at helping them to become more successful. We’ve interviewed thousands of small business owners and advisers.
Organisations that want to help small businesses succeed have used our content to market their services. They include accountancy and law firms, banks, insurers, utility providers, newspapers, software companies, telecoms providers, small-business membership associations and public-sector organisations. We work directly for them and their agencies.
What are our core values?
Quality
We strive to be the best and never compromise on quality. Why else would we call ourselves Dead Good Content?
Authenticity
We understand SMEs, we’ve been writing practical small business content for 15 years. We always keep it real.
Accuracy
No one can afford to get anything wrong when producing content that small firms rely on. We check our facts.
Honesty
We never make promises we can’t keep. Our prices are transparent and we offer unbeatable value for money.
Passion
We love what we do, that’s partly why we’ve been doing it for so long. We want to help small businesses succeed.
Personality
Our words are engaging, accessible and human. Small business content really doesn’t have to be boring.
About Mark Williams – DeadGoodContent founder and content director
“I’ve been a professional journalist, editor and content creator for 30 years. I’ve worked for some of the UK’s leading content agencies on behalf of many of the world’s most successful brands.
“I’m a widely published small business content expert who has produced a huge volume of content for and about small businesses. For four years I contributed ideas and wrote features for The Guardian’s Small Business Network, I also wrote the Start Up Donut business advice website. I’ve interviewed thousands of small-business owners and advisers, gaining insight on a wide range of SME topics.
“My words have enabled a wide variety of organisations to market their products and services to small businesses, including HSBC, RBS, Lloyds Bank, Aldermore, KPMG, Sage, Intuit/Quickbooks, Yell, Microsoft, the British Standards Institution, the AAT and many others. I’ve run my own small businesses for more than 15 years, so I understand the challenges that owners face and the role that reliable information can play in helping them to succeed.
“As well as award-winning magazines and websites, my writing has featured in national newspapers and Sunday supplements. I didn’t set out to become a small business content expert, but that’s what I am. What’s the key lesson I’ve learned? Business content really doesn’t have to be boring. And – more than ever – it’s vital that small businesses get the information they need to help them survive and thrive.”
““Mark Williams [founder of DeadGoodContent] is one of the most professional and skilled authors I’ve had the pleasure of working with. Few small-business writers go out of their way to make the copy so real. Anyone would be lucky to have Mark on their team.”
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